Size guide
Find the right size
Two minutes with a soft tape measure saves a lot of posting back and forth. Measure your dog standing up, and keep a treat handy.
- A
Neck
Around the widest part, where a collar sits.
- B
Chest
Around the deepest part, just behind the front legs. Add 2–4 cm for comfort.
- C
Back length
From the base of the neck to the base of the tail.
Chest decides the size. In between sizes? Size up.
Each product's own chart
Sizes differ between coats, jumpers and harnesses, so every product page has its exact chart in centimetres under Size guide. Compare your measurements with that chart before you choose.
Breed fit guide
A starting point only — dogs vary, so always check the chest measurement first.
| Breed | Usual coat size |
|---|---|
| Jack Russell | XS–S |
| Pug | S–M |
| Dachshund | S (long back; check back length) |
| French Bulldog | M (deep chest; size up) |
| Cockapoo | M |
| Cocker Spaniel | M–L |
| Staffie | L (broad chest) |
| Border Collie | L |
| Labrador | XL |
| Golden Retriever | XL–2XL |
Still not sure?
Tell us your dog's neck, chest and back length in cm, and we'll suggest a size. We reply within 1 working day.
Contact us